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MILES&SMILES

An A+ Web Experience

When Shop&Miles Card was rebranded as Miles&Smiles credit card, the web interface of the brand was also updated to provide a richer content on a more dynamic website while keeping the target audience and communication language intact. The new website was designed with focus on the preferences of A+ target group which enjoys traveling and shopping, and the main page helps direct the users to a very comprehensive content while contributing greatly to its image as a living website. The website has a strong visual presence enhanced by HTML and JavaScript-based animations and can be accessed by any mobile device.